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"Marketing"
Just a few months ago it was rumored that B&N would no longer develop the Nook, and Nook owners were worried about the fate of their devices. Today, it was announced that Microsoft had bought a 17.6% stake in the company and plans are to integrate the Nook into the Windows operating [...]
I have just published the latest updates to The Global Indie Author; links are in the sidebar to the right. This version incorporates updates from 01 December 2011. Additions since then include info on Kindle Format 8 and Amazon’s updates to Kindle Previewer and Kindle for PC, the pros and cons of using Word’s Save [...]
Those who promote or facilitate the “sharing” of copyrighted content like to perpetuate an image of themselves as freedom-fighting renegades out “to stick it to the man” — the adage itself pirated from the sixties — “the man” representing those big bad corporations that make a profit off the backs of us [...]
A well-written book description (also called a synopsis) is an essential marketing tool for your novel. Its purpose is to lure the reader in with just enough of a teaser that they feel compelled to crack open the cover and start reading. An alluring synopsis is the gateway into your book, yet too many authors [...]
Following on the heels of my blog regarding Louis CK’s experiment with producing and selling his own video, the question arises as to whether this is possible for the indie author. “Disintermediation” is the new buzz word, and success stories such as CK’s suggest the only thing standing between the author and their audience is [...]
On December 14 CNN Money published an article on the success of comedian Louis CK’s experiment selling his comedy special DVD from his website direct to consumers. In just three days CK had gross sales of $500,000, a successful venture that should, as the article notes, make media companies nervous. But what [...]
In The Global Indie Author I discuss the history of agency pricing and conclude that in the U.S. a legal challenge to agency pricing is inevitable; it is already under investigation in the UK. Critics maligned this assumption, arguing that what happens in Europe has no bearing on the U.S. This ignores the mechanics [...]
On her blog, MsElenaeous Rants and Raves, fellow indie writer Elena DeRosa asks, If a book is free, is it really a bestseller? She concludes that it isn’t. And I agree wholeheartedly. More importantly, while the sudden rush of downloads of one’s free book provides a lift to the author’s ego, the [...]
(Note: this replaces the post lost when the server that hosts my website crashed.)
A new company called ProseQuest is offering authors the option to sell ePubs directly via the BooksOnBoard website. It is not entirely clear what the relationship between ProseQuest and BooksOnBoard is — that is, whether ProseQuest is a sister company or [...]
In an unfortunate twist of fate for indie writers who sell globally (and for smaller, independent publishers), a system-wide error at Amazon is affecting the display of delivery dates for print-on-demand books. This appears only to be affecting titles sold on Amazon sites outside the U.S. This from my distributor Lightning Source/Ingram:
“As [...]
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There’s no one right way to publish a book but there is one wrong way: uninformed.
The phenomenally rapid growth of self-publishing, in particular e-publishing, has taken the world by storm. Never before has there been this great an opportunity for writers to be heard and read, and to build a global audience. But self-publishing is also the new Wild West, full of promise and snake oil in equal measure. The Global Indie Author separates fact from fiction, providing the information you need to create a publishing plan that is realistic and achievable.
The Global Indie Author begins with a 10-step guide to getting your book onto Kindle quickly and easily, followed by expansion into ePubs. Part II contains in-depth technological instructions for both ebook and print production, complemented by real-world knowledge on the mechanics of the industry gathered through the author’s own experience in bringing her debut novel, Baby Jane, to market.
The Global Indie Author also exposes secrets and strategies the industry players don’t want revealed so they can lock you into unfavourable contracts, take your money before you start asking questions, or convince you that what is really good for them is good for you. And by adding information relevant to foreign writers, The Global Indie Author provides the necessary know-how for anyone who desires to publish in the lucrative U.S. market and around the world.
The most comprehensive manual ever written on self-publishing, The Global Indie Author covers:
*To Kindle in Ten Steps: the Quick and Easy Way to Self-Publish
* Beyond Kindle: the ePub Format
* Manuscript Editing
* Libel, Copyright and Trademark Infringement
* The ISBN System
* ONIX Code and BISAC Categories
* Interior Book Structure
* Cover and Interior Images
* Software * Manuscript Formatting for eBooks
* Creating and Testing Kindle Books and ePubs
* Digital Rights Management
* Print Formatting and Production
* Distributors, Wholesalers, and Aggregators
* Marketing * Royalties and Withholding Tax
* The Vanity Press MachineMy Book and Author Pages
READ SAMPLE PAGES
Click here to read over 50 sample pages from The Global Indie Author.- UPDATES to The Global Indie Author can be downloaded here. These are current as of 11 May 2012 and incorporate all previous updates.
ePub Kindle PDF
Mac Users Note: due to some coding issue on Macs, in particular older browsers and O/S's, some of you cannot download these files from here. If you experience problems, please go to my website where the files are also available. - Useful Links PDF for anyone with the print version who would like an easier way to access the links provided at the end of each chapter.
BUY NOW!
These are some of the dozens of retailers offering The Global Indie Author:
Available in print and on the Kindle at:
Amazon US
Amazon UK
Amazon Germany
Amazon France
Amazon Spain
On Kindle only: Amazon Italy
Available in print at:
Blackberry Books, Vancouver
Companion Book, Burnaby
Chapters/Indigo online
Amazon Canada
Barnes & Noble
Borders Australia
Whitcoulls New Zealand
Abe Books (aggregate site)
Alibris (aggregate site)
Available in ePub at:
Kobo
Barnes & Noble Nook
Apple iBookstore
Available in both print and ePub:
Powell's
